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Gain unique insights and practical tips from the rising stars in legal marketing.

The Market Leaders Podcast is a resource for legal marketers and business development professionals. We pull from the best and brightest in the industry, seeking crucial insights from industry thought leaders, rising stars and accomplished veterans in the field. Their solutions and expertise will give you the unique tools you need to achieve your goals in marketing and business development.

Listen to the podcast to learn:

  • How these leaders achieved success in their various fields of expertise
  • Their tried-and-true methods for sharing ideas and leading others toward success in legal marketing and business development
  • Insights on how to set your firm apart from the rest in an increasingly crowded market
  • Unique methodologies and learnings directly from their perspective 

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David Ackert

David Ackert, M.A.

President of Ackert & Host of the Market Leaders Podcast

The Market Leaders Podcast is hosted by David Ackert. He is an award-winning advisor, coach and thought leader to professionals in the legal marketing and business development industry.

David brings his unique insight to the show with over 15 years of experience working with professionals in Am Law 100 companies and beyond. He is also the creator of award-winning business development tools, Practice Pipeline & Practice Boomers.

Follow David on Twitter.

Connect with David on LinkedIn.

Episodes

Episode 36: Removing Cultural Barriers with Agile Teams

Featuring Dave Southern of BakerHostetler

 

Episode 35: Using Business Intelligence to Innovate

Featuring Iris Jones of McNees, Wallace & Nurick

 

Episode 34: A Service-Centric Approach to Business Development

Featuring Alitia Faccone of Jackson Lewis

 

Episode 33: Helping Lawyers Understand the BD Process

Featuring Barbara Malin of Jackson Walker

 

Episode 32: A Model for Dynamic Business Development Culture

Featuring Jennifer Mir of Munger, Tolles & Olson

 

Episode 31: Aligning BD to the Firm's Strategic Plan

Featuring Emily Woloschuk of Lightfoot, Franklin & White

 

Episode 30: Using Gamification to Fuel BD Activity

Featuring Lisa Simon of Lewis Roca Rothgerber Christie LLP

 

Episode 29: Expanding Relationships with High-Potential Clients

Featuring Gillian Brennan of Dorsey & Whitney LLP

 

Episode 28: Helping Lawyers Build a Successful Pipeline

Featuring Stefanie Marrone of Tarter, Krinsky and Drogin LLP

Episode 27: Legal MarTech Trends and Tools

Featuring Jacqueline Madarang of Bradley Arant Boult Cummings LLP

 

Episode 26: Coaching Lawyers for BD Success

Featuring Jenna Schiappacasse of Rosenberg Martin Greenberg LLP

 

Episode 25: Building a Better Marketing Team

Featuring Dave Bruns of Farella, Braun + Martel

 

Episode 24: Improving Lawyer Engagement in Business Development

Featuring Jason Miller of Ryan, Swanson & Cleveland, PLLC

 

Episode 23: Helping Lawyers See the Bigger Picture

Featuring Paul Lipton of Rumberger, Kirk & Caldwell

 

Episode 22: An Industry-Focused Approach to BD

Featuring Lindsey McReynolds of Schwabe, Williamson & Wyatt

 

Episode 21: Effective Business Development Planning 

Featuring Rachel Silverman of Goodwin Procter LLP

 

Episode 20: Harnessing Firm Growth Through Technology 

Featuring Cyndy McCollough of Buckley Sandler LLP

 

Episode 19: Institutionalizing Great Client Service 

Featuring Paul Bolus of Bradley Arant Boult Cummings

 

Episode 18: How Technology Drives Legal Services 

Featuring Paul Ward of Holland & Hart LLP

Episode 17: Setting the Pace as a New BD Director 

Featuring Morgan Ribiero of Waller, Lansden, Dortch and Davis LLP

Episode 16: Accelerating Law Firm Practice with Legal Process Outsourcing 

Featuring Karen Katz of Mindcrest

Episode 15: The Key Ingredients of a Strategic Plan

Featuring Katy Von Treskow of Winston & Strawn LLP

Episode 14: Using Productization and BD Coaching to Advance the Firm 

Featuring Linda Fleming of Garvey Schubert Barer

Episode 13: Taking the Chance out of Lateral Integration 

Featuring Amy Fowler of Mintz Levin

Episode 12: Extending Marketing's Reach Across the Firm 

Featuring Jill Weber of Stinson Leonard Street

Episode 11: Mentoring a Marketing Department to Success 

Featuring  Trish Lilley of Fox Rothschild LLP

Episode 10: Applying Process Improvement to Law Firm BD 

Featuring Brenda Plowman of Fasken Martineau DuMoulin

Episode 9: Setting Women Up for Success in Business Development

Featuring Erica Yates of Burr & Forman

Episode 8: Introducing New Technology to a Law Firm 

Featuring Sheenika Gandhi of Panye & Fears LLP

Episode 7: Generosity and Authenticity in Business Development 

Featuring Jodi Kovitz of AceTech Ontario

Episode 6: Running the Law Firm Like a Business 

Featuring Kerry Price of Bass of Berry & Sims

Episode 5: The Importance of Listening and Courage in Law Firm Business Development 

Featuring Jeff Berardi of K&L Gates

Episode 4: Driving Enthusiasm for Business Development Within the Firm 

Featuring Jim McGrew of Ogletree Deakins

Episode 3: Business Development and Firm Structure 

Featuring Cynthia Voth of Miller, Nash, Graham & Dunn

Episode 2: Collaborative Culture 

Featuring Kathleen Flynn of Bryan Cave

Episode 1: The Automation Opportunity 

Featuring Leah Schloss of Sullivan & Worcester   
Also, you can listen to the Market Leaders Podcast on iTunes.